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Jodie Kidd, publican, says:

“The role of pubs has never been more diverse with 2 in 3 Brits saying pubs are a social centre and bring the community together. This campaign celebrates the vital role the local pub plays in our culture and communities. “As a publican, I can see the devastating effect rising beer tax is having on local pubs like my own, and the communities they serve. By supporting the “Long Live the Local” campaign, I am calling on Brits to sign a petition asking the government to cut beer tax and help keep local pubs open for generations to come.”

David Cunningham, Programme Director for “Long Live the Local”, adds: “Collectively pub, brewing and other related industries add £23 billion to the economy and contribute £13 billion in taxation every year3.

"However, three local pubs in Great Britain close for good every day and if the level of beer duty – already three times the EU average and 12 times higher than Germany and Spain4 – continues to rise this number will increase. The last time there was a period of sustained increases in beer duty, seen between 2008 and 2013, pubs experienced a 24% decline in beer sales, 5,000 pubs closed their doors and 58,000 pub and brewing related jobs were lost. We must not let this happen again.

“The “Long Live the Local” campaign empowers Brits to not only celebrate but also actively support their local. Pubs are one of the few remaining public spaces offering a unique combination of great food, drink and atmosphere.

“Pubs also contribute to the economy but are also the bedrock of communities across the UK. Whether you sign the petition or write to your local MP, we can all help our local to live long.”

Long Live the Local

For more information on campaign and petition visit:

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All of us at Everards are supporting the Long Live the Local campaign and we really hope you will too - see you down the pub!

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